Columbia Threadneedle Investments has confirmed it will rebrand the BMO GAM (EMEA) business to Columbia Threadneedle Investments in July 2022.
The rebranding comes as part of the acquisition of BMO GAM (EMEA) by Ameriprise Financial, which was announced in November 2021.
Nick Ring, CEO of EMEA at Columbia Threadneedle Investments, said: “Bringing all products and capabilities under our established global brand this summer will be an exciting point in the integration. We are proud of the broad offering that we have built for our clients as we continue to meet their ever-evolving needs.”
The BMO fund ranges, which consists of the BMO GAM (EMEA) OEIC, SICAV and LDI ranges, will also be renamed with the prefix CT in July 2022 to reflect the Columbia Threadneedle branding.
The Threadneedle named fund range is expected to also transition to the CT prefix over time from July. This rebranding will provide consistency across the combined open-ended retail fund ranges in Europe, the Middle East and Asia Pacific.
Ring added: “The acquisition expands our existing solutions and alternatives businesses, as well as enhancing our responsible investment capabilities. Taking this complementary suite of products and solutions to the market under one brand will benefit both our clients and our business.”
Columbia Threadneedle Investments stated there are no planned changes to Pyrford brand, which is the company’s specialist international equities capability.
The investment trust boards and their shareholders are still to determine the branding of the BMO investment trust range, which will be conducted separately.
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