A number of large fund managers in the UK are behind a financial education programme for children.
The KickStart Money initiative was launched yesterday by the Tax Incentivised Savings Association (Tisa) and aims to get financial education on the primary school curriculum.
Over the next three years the programme, currently supported by 16 savings and investment firms, will provide around 18,000 children between the ages of 7 and 11 with education aimed at influencing positive attitudes towards managing money, Tisa said.
Charles McCready, director at TISA said: “Research shows that intervention at primary school age can be critical to developing a healthy appreciation of money and understanding the importance of saving.”
He added: “We see this initiative as a key pillar to help re-build a national savings culture and create long term financial resilience for future generations.”
The programme is to be delivered to schools by MyBnk, a financial education charity, without any corporate sponsor branding.
Firms involved with the programme are Aberdeen Asset Management, Alliance Trust Savings, Allianz Global Investors, Aviva, Axa Investment Management, BlackRock, BMO Global Asset Management, Columbia Threadneedle Investments, Henderson Global Investors, Legg Mason Global Asset Management, LGIM, Old Mutual Wealth, Prudential UK & Europe, Redington, Schroders and Standard Life.
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