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Aberdeen hit by outflows but sees AuM rise

by Nik Pratt
21 January 2026
Abrdn appoints COO and investments CEO amid leadership shake-up

Abrdn's head office in Edinburgh

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Aberdeen Group is the latest UK asset manager to report outflows in their 2025 results, following similar stories at Rathbones and Liontrust.

The firm saw its net outflows more than triple to £3.9 billion in 2025, something that chief executive Jason Windsor attributed to the uncertainty that preceded the UK budget in November as well as a major withdrawal from a single client.

Windsor also called the Q4 results a “strong performance” with assets under management rising thanks mainly to the performance of its online investment platform Interactive Investor.

Net outflows were more than treble the £1.1 billion of outflows seen in 2024. The asset management division came under particular pressure from redemptions including a single £4.5 billion withdrawal which was disclosed in 2025.

These outflows were partially offset by the performance of Interactive Investor, which recorded net inflows of £7.3 billion in 2025, up from the £5.7 billion gained in the previous year.

The group’s overall assets also grew from £511 billion to £556 billion over the course of 29025, leading Windsor to state that he was “optimistic about the outlook for 2026” while hailing the “positive momentum” of the Q4 results.

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